Article Optimization - directory Site Submission 101

It's important to have distinct landing pages if your business has more than one location. For local sites, the rule is to avoid having more than a single listing for one business, but if the business has more than one location, there is no reason not to have a listing for each one. What you have to do, though, is make sure that you create a different landing page for every location, and each one should clearly refer to that one in particular. It's not a good SEO practice, however, to send local traffic for several different locations to one home page or landing page. It's important to make everything clear to your prospects, and distinct landing pages accomplish this. Even though this might look like a simple thing, it does matter.

An absolute must for any successful local seo campaign is a Google Doc Maps listing. Your physical geographical location makes a difference. Why? Because some local searches bring up a map, such as a search for "kilts inverness".





Where to search for help? Searching for companies specialized on SEO is not so hard, as there are many professional ones. The companies have the resources to offer the best campaigns, with quality standards over the things that you can do your own. There are plenty of methods which can be used to improve your rank locally.

If you've been into search engine marketing even for a while now, you'll know the value of the title tag. Many new internet marketers ignore the title tag, and then wonder why they don't rank as well. When going after local SEO, title tags are very important. You'll be happy to know that targeting the local searches means you're not going to face as many competitors, which would be the opposite if your keywords were more broad.

You should also create separate landing pages for different offers or purposes. In other words, you don't want to explain why a visitor should opt into your mailing list on your book selling landing page. And, you shouldn't sell books on your subscriber opt-in page. Focus is a key element to motivating or leading a visitor to go through the necessary steps to saying YES to whatever it is you're offering.

Participate in events that make us of Twitter hashtags - Many webinars and even live events such as #IMS (inbound marketing Summit) in the social media and internet marketing space will use hashtags that allow users to comment on Twitter about their experiences. You can get the attention of a lot of new followers this way, not to mention learn a lot.

WordPress is a very simple blog platform that allows you make very nice looking websites that no one will think an amateur developed. Even though it's used to make blogs, you can make a website look anyway you want.